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Amazon Influencer

How to Identify Winning Products as an Amazon Influencer

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As an Amazon influencer, finding and promoting the right products can significantly impact your success. In this post, we’ll explore effective strategies to help you discover unique, high-demand products and boost your sales quickly. Whether you’re just starting out or looking to refine your approach, these tips will guide you towards making profitable decisions.

Ordering and Reaching Out to Brands

One of the quickest ways to start promoting products is to order them directly from Amazon. However, another effective method is reaching out to brands. Conduct a Google search for the brand, visit their website, and email them to establish a connection. If you have access to creator connections, leverage those relationships to explore collaboration opportunities. By combining these approaches, you can diversify your product selection and increase your chances of success.

Analyzing Product Potential

When selecting products to review, consider the following key factors:

  • Ratings and Reviews: High ratings and numerous positive reviews indicate a well-received product.
  • Sales Velocity: Products with a high sales velocity show strong demand and potential for quick sales.

For example, reviewing American flags resulted in sales within the first week. This quick turnaround indicates a high-demand product, making it a valuable addition to your review portfolio.

Utilizing Fluencer Fruit for Product Research

Fluencer Fruit is a powerful tool designed to help Amazon influencers find top-selling products. By using this tool, you can identify products that are likely to generate sales quickly. Here’s a step-by-step guide on how to use it:

  1. Search for Products: Type a keyword (e.g., “thank you cards”) into the Amazon search bar.
  2. Filter Results: Use Fluencer Fruit to filter product listings based on score, monthly sales, and review count.
  3. Identify Winners: Look for products with high sales velocity and excellent ratings. For instance, a thank you card set with a 4.8 rating and over 1,000 reviews is a strong candidate for review.

Example Product: Thank You Cards

When researching thank you cards, consider products with high monthly and daily sales. Analyze factors like the rating, review count, and sales velocity. Products with high scores and minimal competition, such as Hallmark thank you cards, present excellent opportunities for influencers. Reviewing such products can lead to quick sales and high commissions.

Evergreen Niches: Graduation Gifts

Another promising niche is graduation gifts. Products in this category often have high sales velocity, especially during peak seasons. For example, a coffee mug with an inspirational message might see consistent sales, making it a valuable product to review. Look for products with strong monthly sales and minimal competition to maximize your impact.

Practical Review Tips

When reviewing products, focus on clear and detailed presentations:

  • Show and Tell: Highlight key features, dimensions, and uses of the product.
  • Demonstrate: Showcase different angles and potential uses to give buyers a comprehensive understanding.
  • Use Bullet Points: Reference the product’s bullet points to emphasize important details.


Identifying and promoting the right products is crucial for Amazon influencers. By leveraging tools like Fluencer Fruit and focusing on high-demand products with strong reviews and sales velocity, you can enhance your success. Remember, the goal is to provide valuable insights to your audience, helping them make informed purchasing decisions while boosting your own sales.

For more tips and tools to succeed with the Amazon Influencer program, check out Fluencer Fruit. Sign up today and take advantage of our special coupon code to start making money faster and more efficiently.