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Amazon Influencer

Creator University & FTC Disclosures: What Every Creator Needs to Know

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If you’re a creator looking to grow your Amazon Influencer business, two things matter most: ongoing learning and compliance. In this week’s Fluencer Fruit office hours, we highlighted both, with updates on Creator University and a refresher on FTC disclosures.

Creator University: Learn & Grow

Amazon’s Creator University is hosting an event on August 28 at 12:30 PM CT focused on sponsored content requests. Sponsored content is one of the biggest opportunities for influencers right now, and we’re excited to hear from Amazon itself on this topic.

If you haven’t explored Creator University yet, we recommend spending some time inside the platform—it’s packed with resources to level up your creator journey.

FTC Disclosures: Protecting Yourself & Your Audience

The second key topic was disclosures, which creators must take seriously. We broke them down into two main categories:

  1. FTC Requirements – The Federal Trade Commission requires that disclosures on affiliate links must be obvious and unavoidable. That means your audience should never have to hunt for them—they should be right there in plain sight.
  2. Amazon’s Terms of Service – In addition to federal law, Amazon has its own disclosure policies. These must also be followed to remain in good standing with the program.

Clear, transparent disclosures don’t just keep you compliant; they also build trust with your followers, which is the foundation of a lasting brand.

Why This Matters

Success on Amazon isn’t just about creating content; it’s about creating content the right way. By making the most of opportunities like Creator Connections and staying compliant with FTC disclosure rules, you set yourself up for long-term growth.


Ready to start earning with Amazon?

Make Money from Your Phone: Amazon Influencer Program Training is a quick, self-paced course that walks you through the essentials, from applying to the program to making your first commissions. In just three days, you’ll go from confused to confident with proven strategies that actually work. Skip the outdated blogs and shady advice. This is the smart, streamlined path to success.

Enroll now and start making Amazon work for you.

For even more support, join our Circle Creator Community!

Connect with fellow content creators, access weekly live office hours, tap into educational resources, and engage directly with brands seeking promotion partnerships. You’ll gain exclusive access to Wayward’s vast network of sellers looking for talented creators like you. Our specialized channels for Amazon, TikTok, and general content creation will help you expand your skills and opportunities.

Ready to grow with fellow creators? Click here to join our Circle community today → Yes, I want in!